Who We Are

Editorial Staff

Stephen Smith
Stephen Smith, PA, MDE — Vice President, Univadis Strategy

Steve Smith is a leader and pioneer in the eHealth space, having created the leading online products in physician information, education, and pharmaceutical promotion. He co-founded Medscape leading its product strategy from inception to becoming the #1 global physician portal, developed the edetailing products that took Medsite to the #1 provider of online pharmaceutical promotional services to physicians, and lead M3 (MDLinx, Smartest Doc) from startup to #1 specialty website and #2 US physician website. Steve's vision is to change the lives of patients by transforming how physicians interact with medical information and improve their clinical know-how. Steve is a physician assistant and earned his masters in distance education at the University of Maryland University College. His research focus is the power of the question to create higher-order learning.

Will Comerford
Will Comerford — Director, Univadis Content Strategy and Operations

Will has developed innovative medical communications across a wide variety of media over the past 12 years. He bridged communications between patients and professionals at the National Kidney Foundation, developed promotional programs at Medsite and WebMD, and created award-winning medical documentaries and scientific animations and CCG metamedia. He began working with Univadis in November 2014.

Robert Finn
Robert Finn — Managing Editor, Univadis Original Content

Trained as a neuroscientist, Bob has pursued a career as a science and medical writer and editor. He was a science writer for Caltech, a freelance, writing two books for patients and many articles for a variety of audiences. He spent 10 years as San Francisco Bureau Chief for the International Medical News Group, followed by 2 years as Medscape’s Assignment Editor, followed by 2 years as Executive editor of the Multiple Sclerosis Discovery Forum. He joined Univadis in 2015.

Yael Waknine
Yael Waknine — Assistant Editor, Oncology Editor, and Hepatitis Curator

Yael is a freelance medical writer and editor based in Atlanta, GA. She started writing professionally in her last year of pharmacy school, and has never looked back. Her clients over the last 16 years have included Medscape Medical News, Professional Television Network, Clinical Pain Advisor, MedicineNet, and PeerView Press. Yael specializes in offering a clear and concise approach to medical education.


Elisabeth Aron
Elisabeth Aron, MD, MPH, FACOG — Pregnancy/childbirth and PCOS/endometriosis/menopause curator

Elisabeth is a practicing OB/GYN Hospitalist and a medical writer. She has authored a book, Pregnancy Dos and Don’ts, and contributed/consulted on numerous pregnancy related books, chapters, posters, apps, and articles. She obtained her MD from the Albert Einstein School of Medicine and completed her OB/GYN residency at St. Luke’s/Roosevelt Medical Center. Elisabeth was in private practice in New York for three years until a move to Colorado resulted in a career shift where she completed a postdoctoral fellowship in Molecular Biology at Colorado State University and went on to be a Women’s Reproductive Health Research Scholar at the University of Colorado Health Sciences Center. She has since returned to clinical medicine and has completed a Masters in Public Health with a concentration in health communication at the Colorado school of Public Health. Elisabeth currently lives in Colorado and hopes to combine her clinical experience with her interest in health communication.

Jenny Blair
Jenny Blair, MD — Joint and Bone Curator

Jenny Blair is a writer and journalist who most often covers science and medicine. She earned her M.D. at Yale University, then completed a residency in emergency medicine at the University of Chicago. After several years in practice as a board-certified emergency physician, during part of which she taught young physicians in rural Indonesia with the NGO Health in Harmony, she transitioned to full-time writing. Jenny won two National Headliner Awards for her work with the Hartford Courant. She has also contributed to Discover, New Scientist, Washington Spectator, and Medtech Insight, among other publications.

Miriam Davis
Miriam Davis, PhD — Breast Cancer, Pain, and Vaccine Curator

Dr. Davis is an award-winning medical writer with more than 23 years of experience. She has co-authored nearly 100 articles in the medical literature and edited countless others. Her consulting, co-authorship, solo writing or editing has landed her medical and scientific articles into top journals such as JAMA, Science, Pain, Neurology, Nature Drug Reviews, and the Proceedings of the National Academy of Science, among others. She also writes feature articles about medical news for Medscape Medical News. She has served as the main writer for three US Surgeon General Reports and a report to the President. She holds MS and PhD degrees in neuroscience from Princeton University.

Elizabeth DeVita-Raeburn
Elizabeth DeVita-Raeburn — Dermatology, Thyroid, and Epilepsy/Seizure Curator

Elizabeth DeVita-Raeburn is a health and science journalist based in New York City. She is the author of The Empty Room: Surviving Sibling Loss and the co-author of The Death of Cancer: After Fifty Years on the Front Lines of Medicine, a Pioneering Oncologist Reveals Why the War on Cancer is Winnable—and How We Can Get There. Her work has appeared in MedPage Today, The New York Times, Self, Psychology Today, Discover, and Aeon, among other places.

Jan Greene
Jan Greene — Professional Essentials Curator

Jan Greene is a longtime healthcare journalist whose work has appeared in the Los Angeles Times, the Las Vegas Review-Journal, Health magazine, Hospitals & Health Networks, Modern Healthcare, Managed Care and Annals of Emergency Medicine, among others. She is based in the San Francisco Bay area and specializes in writing about the health care system for both industry insiders and consumers.

Craig Hicks
Craig Hicks — Lipids, CAD, and Obesity Curator

Craig is a medical and science writer based in Frederick, Maryland. His work has appeared in publications from the Institute of Medicine, National Cancer Institute and National Heart, Lung, and Blood Institute. Trained as a journalist, he began his writing career producing television programs at Grady Memorial Hospital in Atlanta, Georgia for patients and for continuing medical education.

Kate Johnson
Kate Johnson — Pneumonia and Influenza Curator

Kate is a freelance medical journalist based in Montreal. She started her journalism career in general news - first radio and then TV - before launching into medical journalism in 1995. She served 4 years as the Montreal bureau chief for the International Medical News Group and also works as a writing and editing consultant in the field of academic medicine. Her work has been published by more than 40 clients, serving both the lay public and a clinician/researcher audience.

Jim Kling
Jim Kling — Mental Health Curator

Jim is a science and medical writer based in Bellingham, Washington. His work has appeared in Scientific American, The Washington Post, Science, Nature, and WebMD, among other publications.

Susan London — Neurodegenerative and Neuromuscular Disease Curator

Susan is an award-winning independent medical writer based in Seattle. She has been covering developments in various field of medicine for more than 15 years, penning hundreds of articles on topics ranging from molecular pathways to global health. When she is not working, Susan enjoys digging the dirt in a community garden and volunteering with a support organization for cancer patients.

Cynthia McKelvey
Cynthia McKelvey — Dementia, Headache, and Patients Will Be Asking Curator

Cynthia is a freelance science writer based in Oakland, CA. In addition to writing for Univadis, she covers basic science, culture, and health for general audiences at the Daily Dot and Mic. Her work has appeared in Gizmodo and Scientific American MIND. Before she began her freelance career, she was a staff writer at the Multiple Sclerosis Discovery Forum where she covered MS news for professionals. Cynthia is a graduate of the Science Communication program at the University of California, Santa Cruz. In her spare time, she enjoys rock climbing, cooking, and playing video games.

Roxanne Nelson
Roxanne Nelson, RN — Lung Cancer, Gynecologic Cancer, Lipids, and CAD Curator

Roxanne is an award winning Seattle-based health and medical writer, and is also a registered nurse. While she has written on a wide range of medical related topics, including issues such as healthcare costs and access to care, oncology and infectious diseases are her areas of specific expertise. Her work has appeared in many publications, both print and online, and both for consumers and healthcare professionals.

Dawn O'Shea
Dawn O'Shea — Genitourinary Cancer and Pulmonary Curator

Having studied medicine at Trinity College, Dawn completed a Postgraduate Diploma in Journalism and Communications at Griffith College Dublin. She has served as News Editor of the Irish Medical Times, Deputy Editor of Medicine Weekly, Editor of the Medical Independent, and Managing Editor of MediLearning. She has also written for many national newspapers including the Irish Times, the Irish Independent, the Irish Examiner and the Mail on Sunday, and has featured as an expert commentator on national radio and TV. She was awarded the 2014 ICS/GLCC Award for Excellence in Journalism in February 2014. She has provided clinical writing and media relations services to a host of pharmaceutical companies including Bayer, MSD and Boehringer Ingelheim, and has provided consultancy services to the Irish College of General Practitioners and the Royal College of Surgeons in Ireland.

Liz Scherer
Liz Scherer — Emerging Infectious Diseases Curator

Liz Scherer is a freelance health & medicine/science writer and content strategist based outside Washington DC. A former reporter for the UK-based MedWire News Service and Praxis.MD, and medical writer for Medscape and WebMD, Liz has covered a variety of topics/conditions both on- and offline for over 20 years. An early pioneer in the health 2.0 and mHealth movements, Liz also mentors health start-ups in her spare time.

David Reilly
David Reilly — Hematological Cancer, Skin Cancer, and Lipid Curator

David’s medical writing career has spanned a wide range of categories and countries. He began by writing communications for medical devices in Japan. He then relocated to Philadelphia to study for his MSc in Biomedical Writing at the University of the Sciences before working there as an adjunct assistant professor. He currently lives in New York, where he is involved in analyzing clinical trials data across numerous disease states, with a key emphasis on emerging therapeutic classes in oncology.

Brian E. Richardson
Brian E. Richardson, PhD — Head and Neck Cancer and Stroke Curator

Dr. Richardson is a professional science and medical writer with over 10 years of biomedical research experience. He obtained his PhD from the Weill Graduate School of Cornell University, performing collaborative research at the Memorial Sloan Kettering Cancer Center. Following his graduate work, Dr. Richardson completed an NIH-funded postdoctoral research fellowship at New York University before taking a position as a Senior Research Associate at Oregon Health and Science University. Dr. Richardson’s extensive research experience gives him broad knowledge in many areas of the life sciences, including genetics, oncology, and neurology. He has authored several research manuscripts and grants and has edited hundreds of scientific documents.

Kelli Whitlock Burton
Kelli Whitlock Burton — Interventional Cardiology, Cardiac Imaging, Congenital Heart Disease, and Valvular Disease Curator

Kelli is a freelance science and medical writer based in Maine. She has covered topics ranging from basic biomedical science to clinical research in adult and pediatric patients, writing for Science, the Boston Globe, Oncology Times and Dana Press, to name a few. She spent 15 years as a science writer and editor at Ohio State University, Ohio University, the Whitehead Institute for Biomedical Research and Nationwide Children’s Hospital and Research Institute. She also has served as a contributing editor for Science magazine and launched three nationally award-winning university science magazines.

Emily Willingham
Emily Willingham, PhD — Hypertension, Arrhythmia, and Heart Failure Curator

Dr. Willingham is a science writer and editor and university instructor whose work has appeared online at the New York Times, Slate, Forbes, Discover, and NOVA, among others. She and co-author Tara Haelle expect their book, The Informed Parent, to be published in April 2016 by Perigee Books/Penguin, and she also is the author of The Complete IG to College Biology. Her writing focuses on health, especially mental health, neurobiology, and debunkery. She is the 2014 recipient of the John Maddox Prize for standing up for science, a joint initiative of Nature and the Kohn Foundation. Emily earned her bachelor's degree in English and her PhD in biological sciences at The University of Texas at Austin. She completed a postdoctoral fellowship in urology at the University of California, San Francisco and spent some time on the tenure track, publishing 30-plus papers along the way in the field of sex determination and development.